With its global debut at the 2010 Beijing Auto Show, Ford Start concept is more than just a design feasibility study, a small car. It also shows how Ford is expanding its promise of technology EcoBoost, a story even more - Review of Ford EcoBoost petrol engine with fuel-efficient three cylinder 1.0 Lo displacement, but much larger, 1.6-liter I4 engine.
Launch of the concept is partly based on a growing global trend for massive urbanization. world's top 20 mega-cities are home to consumers whose needs, attitudes and expectations may have more in common with citizens of other mega-nations, but with their own countrymen. As consumers share the challenges of life in urban communities are increasingly seeking solutions that will bring the best product in the world has to offer.
These observations are inspired by Ford designers to the future of the sport, the small car package tailored to their needs and urban thinking to predict.
Today, more than 50 percent of the world's population lives in urban areas. In 2050, that number must fly more than 70 percent. Already clogged highways, parking, fuel consumption, and the availability and cost of fuel driving to look for vehicles and passengers more variety than ever before.
Start the Ford concept also introduces a concept, combined with MyFord smart mobile phone that allows users to perform many functions in the car, all wrapped in Sub-term form B, the use of lightweight materials and aerodynamics.
